Most small business owners have a website but few ever see the real value their website can bring to their business.
They assume the line “If you build it, they will come.” from the 1989 movie Field of Dreams works for websites as well.
In reality, building a website is much like opening a new store. The store could be the best one in the entire country but no one will know about it unless the business gets the word out.
Search engine optimization (SEO) and search engine marketing (SEM) do for a website what newspaper and radio advertising, posting flyers and releasing press releases do for announcing the opening of a new store. SEO and SEM are two different things.
SEM involves paid advertising (e.g. – Google Adwords, banner ads, etc.) while SEO focuses on optimizing individual web pages of your website for specific keyword phrases so these pages rank high with the search engines. The goal of both is to get the website to appear on page #1 of their search results pages.
Companies can buy top SEM placement but they need to earn top SEO placement. This is why the majority of searchers never click on paid ads. They see paid ads as being less relevant because top position goes to the highest bidder. Although SEM can deliver faster results, SEO is normally a much better long-term value for small business owners.
Many small business owners view SEO and SEM as a very expensive proposition and something only their large counterparts (big business) can afford. goSEOpro (www.goSEOpro.com) brings big company, professional SEO and SEM services to small businesses at affordable prices. Frank Stoczko and his partner Amit Arora (http://www.miraclegroup.com/) teamed up to bring the same kind of high quality SEO services the big companies pay thousands of dollars per month for at prices starting at just $299/month.
By creating well-defined packaged solutions, goSEOpro can deliver high impact results at a fraction of the cost.
The goSEOpro Bronze Package is the foundation for all of their SEO packages. This starter package provides the widespread search engine visibility that helps to ensure a website gets thoroughly indexed by the search engines.
Beyond visibility, the single best way to achieve top 10 placement is link building. There are many ways to achieve the high quality, highly relevant links required to push a website toward the top position on the search engine results pages and goSEOpro offers unique packages to meet various needs.goSEOpro’s packages now make it possible for small business owners to use their website for more than just an online brochure. Attracting motivated, targeted visitors to a website will deliver more leads and more sales for your products and services. It is one of the first steps in taking a business to the next level. For more information and to download a free Website SEO Guide for Small Business Owners, visit www.goSEOpro.com.